Tari Peruvian Hot Sauces - Demo Instructions

 

Featured Products

Tari Tropical Kick | UPC 872037003064

Tari Verde Zest | UPC 872037003057

Tari Smoky Heat | UPC 872037003071

 

Sampling Method

Serve each sauce with Signature Select or O Organics tortilla chips in portion cups.

 

Arrival & Store Check-In

Take a selfie at the Tari Hot Sauce shelf and text it to Karen. (Do not upload the selfie to the demo report.)

Take a photo of the shelf to upload to your demo report.

Purchase one bottle of Tari Hot Sauce using the Divvy Card.

Upload the receipt to the Bill Spend & Expense App and save a copy to upload to your demo report.

Go to the Front Service Desk and ask for a Manager.

Ask where they would like you to set up your demo station.

Count and record opening inventory for all three Tari sauces.

 

Demo Set Up

Cover the demo table with the tablecloth.

Borrow a non-breakable floral arrangement or decorations from the Floral Department for your table.

Place 6–8 bottles of each Tari flavor on the demo table for guests to view and purchase.

Arrange Tropical Kick, Verde Zest, and Smoky Heat so guests can easily compare the flavors.

Take a photo of the completed demo station and to upload to your demo report.

Wash hands in designated hand wash sink.

 

Sampling Procedure

Welcome guests with a smile and invite them to sample Tari Peruvian Hot Sauces.

 

Ask:

Have you ever tried Peruvian hot sauces before?

Briefly explain the three flavor options and ask which flavor sounds most appealing.

Place one tortilla chip into a portion cup.

Add a small amount of the selected Tari sauce to the chip.

Place the sample at the front of the demo station for the guest to pick up.

Share product information, flavor profiles, recipe ideas, and usage inspiration.

Ask for feedback and encourage guests to try additional flavors.

Point out the shelf location if they enjoy a flavor or encourage to take a bottle or 2 from your table.

 

About Tari

Tari is inspired by the bold flavors of Peru, one of the world's most celebrated food cultures. The sauces are made using authentic Peruvian peppers, including rocoto and aji amarillo peppers, known for delivering rich flavor along with balanced heat. Tari's mission is to help consumers "Eat Diferente" by introducing unique Peruvian flavors that pair with everyday foods. The sauces are known for their creamy texture, layered flavors, and versatility.

 

Key Brand Talking Points

Authentic Peruvian-inspired flavors

Made with traditional Peruvian peppers Creamy texture unlike traditional hot sauces

Versatile for dipping, drizzling, spreading, and cooking

Brings restaurant-quality flavor to everyday meals

Great balance of flavor and heat

Works on everything from eggs and tacos to pizza, burgers, seafood, and sandwiches

Encourages consumers to explore new flavors and cuisines

 

Product Information & Flavor Profiles

Tropical Kick Flavor Profile:

A sweet and savory sauce featuring Peruvian rocoto peppers and onions.

Tropical Kick has a slightly chunky texture with fruity notes balanced by mild-to-medium heat.

Guests often notice a subtle sweetness followed by a pleasant pepper finish. Great With Fish, tacos, Shrimp, Grilled chicken, Pizza, Pulled pork, Rice bowls, Roasted vegetables, Sandwiches and wraps.

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Selling Points

Sweet and savory flavor combination

Mild-to-medium heat appeals to a wide audience

Unique chunky texture

Great introduction for customers new to hot sauces

Adds flavor without overwhelming heat

 

Verde Zest Flavor Profile:

A bright, herbaceous green sauce featuring Peruvian aji amarillo peppers and huacatay (Peruvian black mint). Verde Zest delivers fresh, zesty flavors with a vibrant finish and balanced heat. It is one of Tari's most versatile sauces. Great With Grilled chicken, Seafood, Tacos, Salads, Rice bowls, Avocado toast, Roasted vegetables, Burrito bowls.

 

Selling Points

Bright and fresh flavor Herb-forward profile

Excellent alternative to traditional green sauces

Adds complexity without excessive heat

Perfect for customers who enjoy fresh, citrusy flavors

 

Smoky Heat Flavor Profile:

A rich, layered sauce with satisfying heat and smoky notes. Great With Chicken wings, Burgers, Steak, Breakfast tacos, Eggs, Nachos, Grilled meats, Pizza

 

Selling Points

Rich smoky flavor

Most robust heat level in the lineup

Great for barbecue lovers

Adds depth and complexity to savory foods Ideal for customers who enjoy bold flavors

 

Recipe & Usage Ideas

Breakfast: Drizzle over scrambled eggs

Add to breakfast tacos

Mix into breakfast burritos

Top avocado toast

 

Lunch: Spread on sandwiches and wraps

Mix into tuna or chicken salad

Add to grain bowls

Use as a burger topping

 

Dinner: Drizzle over grilled chicken

Top fish tacos

Serve with steak

Add to roasted vegetables

Use as a finishing sauce on pizza

 

Entertaining: Serve with chips and vegetables

Add to charcuterie boards

Use as a dipping sauce for appetizers

Mix into party dips

 

Customer Conversation Starters

Opening Questions

Do you enjoy trying new hot sauces?

Have you ever tried Peruvian flavors before?

Do you usually prefer sweet, fresh, or smoky sauces?

Which flavor sounds most interesting to you?

Are you looking for flavor, heat, or a combination of both?

 

Suggested Sampling Script

Today we're sampling Tari Peruvian Hot Sauces... Which flavor would you like to start with?

 

Clean Up & Wrap-Up

Count and record ending inventory for all three Tari sauces.

Clean the demo station.

Return any borrowed decorations to the Floral Department.

Remove all supplies, trash, and materials from the demo area.

Purchase all items not purchased at Check In on the Divvy Card & upload receipt to Bill Spend & Expense app & save to upload to the demo report.

Complete and submit your demo report.