Dutch Oven Smokehouse | four-star-demos

Dutch Oven Smokehouse – Demo Instructions

Website

https://dosmokehouse.com/

Demo Objective

Introduce Central Market guests to Dutch Oven Smokehouse's handcrafted small-batch sauces and marinades.

Encourage guests to sample multiple flavors, discuss flavor differences and usage ideas, and drive purchases during the demo.

Product / Brand Overview

Dutch Oven Smokehouse was founded by Jared and Jonetta Anderson after years of operating a restaurant, catering business, and outdoor cooking events.
Their products are inspired by authentic regional barbecue traditions and are made with premium ingredients, no high fructose corn syrup, and a commitment to delivering bold, handcrafted flavors.
Their mission is simple: "We don't just make great food… We make food great."

Flavor Profiles

Colorado Gold

Colorado-style mustard BBQ sauce.
Sweetened with honey and balanced with vinegar and smoked paprika.
Excellent on pork, chicken, sausage, ribs, fries, and eggs.

Prairie Lightning

Cherry chipotle BBQ sauce.
Sweet cherry flavor followed by smoky chipotle heat.
Great for pork, chicken, wings, and grilled meats.

Sweet & Sassy

Kansas City-style BBQ sauce.
Notes of coffee, chocolate, and sweetness.
Great on brisket, pork, chicken, burgers, and meatloaf.

Brushfire

Texas-style spicy BBQ sauce.
Features a blend of Southwestern chiles with a bold but balanced heat.
Especially good on brisket, steak, burgers, and beef dishes.

Sunset Rider

Orange vinegar BBQ and wing sauce.
Bright citrus notes with tangy vinegar character.
Excellent for wings, chicken, pork, and grilling applications.

Stampede!

Steak sauce and marinade.
Bold savory flavor designed for steaks, burgers, beef, and grilled proteins.
Can be used as both a finishing sauce and marinade.

Key Selling Points / Conversation Starters

Family-owned company built from years of restaurant, catering, and outdoor cooking experience.
Authentic regional BBQ-inspired flavors.
Small-batch production.
No high fructose corn syrup.
Premium ingredients.
Wide variety of flavor profiles ranging from sweet and smoky to spicy and tangy.

Ask Guests:

Do you prefer sweet BBQ, spicy BBQ, mustard-based BBQ, or steak sauce?
What are you grilling this weekend?
Have you tried a cherry chipotle BBQ sauce before?
Are you looking for something for brisket, ribs, chicken, or steaks?

Recipe & Usage Ideas

Colorado Gold on pulled pork sandwiches.
Prairie Lightning on wings and grilled chicken.
Sweet & Sassy on ribs and burgers.
Brushfire on brisket and tacos.
Sunset Rider tossed with wings.
Stampede! as a steak marinade or burger topping.

Product Purchase

Purchase one Dutch Oven Smokehouse sauce using the Divvy card during check-in.
Purchase one package of fully cooked smoked sausage using the Divvy card during check-in.
Select a beef smoked sausage when available. Recommended brands include Hudson Meat Market, Kiolbassa, Opa's, or Central Market.
Remaining products that are opened for sampling will be purchased at the conclusion of the demo.

Store-Provided Supplies

Table
Portion cups
Napkins
Gloves
Hairnet
Meat thermometer
Toothpicks
Extension cord

What to Bring From Home

Apron
Food Handler Certificate
Electric skillet or toaster oven
Cutting board
Knife
Tongs or serving utensil

Arrival & Store Check-In

1. Check in at the Information Desk and ask for the Foodie Lead.

2. Ask the Foodie Lead for the Dutch Oven Smokehouse coupons that have been provided for guests.

3. Purchase one Dutch Oven Smokehouse sauce and one package of smoked sausage using the Divvy card.

4. Take a picture of the demo station before washing your hands.

5. Send a shelf selfie and shelf photo to Karen & Lexi.

6. Wash hands and put on gloves and hairnet.

Demo Set Up

1. Display allergen sign.

2. Arrange products neatly by flavor.

3. Display 6–8 units of each flavor for guests to purchase.

4. Keep coupons available at the front of the table.

5. Place samples and napkins at the front of the station.

6. Organize products so guests can easily compare flavor options.

Sampling Procedure Preparing the Smoked Sausage

If using a skillet:

1. Turn skillet to 325°F.

2. Place smoked sausage into skillet and heat for 4–5 minutes, turning occasionally.

3. Check temperature using the store-provided meat thermometer.
4. Sausage must reach 160°F before serving. Document temperature on the Time/Temp Log.

5. Remove sausage from skillet and slice into ½-inch medallions.

6. Toggle skillet between "Keep Warm" and "Off" throughout the demo to prevent the sausage from drying out.

If using a toaster oven:

1. Preheat toaster oven to 325°F.

2. Place smoked sausage into toaster oven.

3. Heat for 3–4 minutes or until warm.

4. Check temperature using the store-provided meat thermometer.

5. Sausage must reach 160°F before serving. Document temperature on the Time/Temp Log.
6. Remove sausage and slice into ½-inch medallions.

7. Turn off toaster oven after heating and use residual heat to keep sausage warm.

Serving Guests

1. Ask guests which flavor they would like to start with.

2. Briefly explain the flavor profile while serving.

3. While sharing the selling points, place one slice of smoked sausage into a portion cup and squeeze a nickel-size amount of the guest's selected sauce onto the sausage.

4. Serve with a toothpick.

5. Place sample at the front of the station for guest pickup.

6. Offer additional flavors for comparison.

7. Discuss recipe ideas and usage suggestions.

8. Offer a coupon to interested guests.

9. Encourage guests to purchase their favorite flavor before leaving.

Clean Up & Wrap Up

1. Clean and sanitize the demo area.

2. Discard any remaining heated sausage.

3. Dispose of all sample materials.

4. Purchase all opened products using the Divvy card.

5. Complete the Time/Temp Log.

6. Take final inventory counts.

7. Upload receipt to Bill Spend & Expense.

8. Complete the demo report.

9. Upload shelf photo, table photo, and required reporting photos.